To ad or not to ad
I’ve often thought about building some killer web app and using advertising and/or affiliate programs to make money off of it. As a user I know how annoying ad-driven applications tend to be. What if the add’s were only relevent to the content of the application? What if they were only presented in a contextual, non-pervasive way? There seems to be a thin line between acceptable ads and annoyances. Unfortunately it’s hard to tell where that line lies. I should think that I could do better than the blatently annoying, but judging by the very small number of not annoying ad-revenue sites perhaps it’s a tough egg to crack. So do you go with a subscription based plan instead? Would people rather pay a fee or see some adds? On the one hand I like the idea of a free service, even if free means a few ads. On the other hand ‘spam’ gives me the willies and I’m not always sure how much better I feel about pay-per-click. Fortunately at the moment I have no killer web app and so the problem lies dormant. Maybe someday there will be a better business model that won’t divide me so.